Toothpaste Market: By Product (Specialist Toothpaste,Bicarbonate of Soda Toothpaste,Standard Toothpaste and Cosmetic Toothpaste), By Distribution Channel (Supermarkets/Hypermarkets,Convenience Stores,Pharmacies and Drug Stores,Online and Other Distribution Channels) and Geography

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Toothpaste Market size was valued at  USD 31.91 billion in 2022 and is poised to grow at a significant CAGR of 6.7% over 2023-2029. Some of the key factors influencing the market growth include rapidly changing lifestyle, increased focus on marketing activities and distribution network, growing dental problems among children and adults, increasing popularity for herbal oral care products, rising premiumization and consumers seeking more targeted solution and rise in consciousness of oral health. Also, presence of huge players and expansion of product portfolio in the market provides huge growth opportunity for the market. Oral health is one of the top consumer concerns, with a variety of issues such as carbonated beverages, excessive sugar content, smoking, and so on all having a negative impact on oral health. Plaque and tartar are two of the most common oral health issues that are surfacing in the community. Tartar affects a large portion of the adult population, particularly the younger age. Furthermore, rising demand for toothpaste in developing and developed nations has been bolstered by rising need for cavities, gum disease, and sensitivity. As a result, Toothpaste Market has become a necessity for maintaining mouth health and cleanliness. The development in oral health awareness has aided vendors in creating the oral cleanliness product categorization, which is similar to the teeth-whitening product classification. Whitening toothpaste is one of the most well-known teeth-whitening products. In contrast to normal toothpaste, manufacturers offer toothpaste with teeth-whitening properties.

Toothpaste Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

6.7%

Largest Market

Asia Pacific

Fastest Growing Market

– Asia Pacific
Toothpaste Market Dynamics

As one of most dominant chronic childhood disease, dental caries and its complications is the utmost common cause to seek dental care for a child. The high occurrence of caries in kids is attributable to poor diet habits and oral hygiene, along with the anatomical characteristics of deciduous teeth. There are a number of problems that affect the oral health of children, containing tooth decay, thumb sucking, tongue thrusting, lip sucking, and early tooth loss. Even though baby teeth are ultimately replaced with permanent teeth, keeping baby teeth healthy is significant to a childs overall health and well-being. Hence, increasing dental problems among children and adults is primarily driving the market.

Key Features of the Reports

  • Global toothpaste market expanding at significant CAGR over 2023-2029 due to rise in consciousness of oral health
  • Based on product, specialist toothpaste segment accounted for larger market revenue share in 2020 and projected gain market revenue share over the forecast period
  • Players focusing on innovation of newer products and collaboration strategies to retain market position in the global toothpaste market

Toothpaste Market Segmentation

By Product Type
  • Specialist Toothpaste
  • Bicarbonate of Soda Toothpaste
  • Standard Toothpaste
  • Cosmetic Toothpaste
By Distribution Channel
  • Supermarkets/Hypermarkets
  • Convenience Stores
  • Pharmacies and Drug Stores
  • Online
  • Other Distribution Channels
By Geography

North America

  • US
  • Canada

Europe

  • Germany
  • France
  • UK
  • Italy
  • Spain
  • Russia
  • Poland
  • Rest of Europe

Asia-Pacific

  • Japan
  • China
  • India
  • Australia & New Zealand
  • ASEAN (Includes Indonesia, Thailand, Vietnam, Philippines, Malaysia, and Others)
  • South Korea
  • Rest of Asia-Pacific

Latin America

  • Brazil
  • Mexico
  • Argentina
  • Rest of Latin America

Middle East and Africa (MEA)

  • Gulf Cooperation Council (GCC) Countries
  • Israel
  • South Africa
  • Rest of MEA

Frequently Asked Questions

The tire toothpaste market size was valued at USD 31.91 billion in 2022.

The Tire toothpaste market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.

The Tire toothpaste market key players Procter & Gamble, Unilever Group, Colgate-Palmolive, Glaxosmithkline PLC, Lion Corporation, Church & Dwight Co. Inc., Sunstar Suisse SA, Hain Celestial Group Inc., Henkel Ag & Company KgaA, SCIENCE ARTS (Yunnan Baiyao)

  1. Executive Summary
  2. Global Toothpaste Market Introduction
    • Global Toothpaste Market - Taxonomy
    • Global Toothpaste Market -Definitions
      • Product
      • Distribution Channel
  3. Global Toothpaste Market Dynamics
    • Drivers
    • Restraints
    • Opportunities/Unmet Needs of the Market
    • Trends
    • Global Toothpaste Market Dynamic Factors - Impact Analysis
    • Global Toothpaste Market - Competition Landscape
  4. Global Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029
    • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Year-over-Year (Y-o-Y) Growth Analysis (%)
    • Market Opportunity Analysis
  5. Global Toothpaste Market, By Product, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Specialist Toothpaste
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Bicarbonate of Soda Toothpaste
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Standard Toothpaste
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Cosmetic Toothpaste
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Toothpaste Market Forecast, By Distribution Channel, 2018-2022 and Forecast, 2023-2029
    • Supermarkets/Hypermarkets
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Convenience Stores
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Pharmacies and Drug Stores
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Online
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Other Distribution Channels
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
  1. Global Toothpaste Market Forecast, By Region, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • North America
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Europe
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Asia-Pacific
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Latin America
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Middle East and Africa
      • Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
      • Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%)
      • Market Opportunity Analysis
    • Global Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Region, 2023-2029
  2. North America Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Product Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Specialist Toothpaste
      • Bicarbonate of Soda Toothpaste
      • Standard Toothpaste
      • Cosmetic Toothpaste
    • Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Supermarkets/Hypermarkets
      • Convenience Stores
      • Pharmacies and Drug Stores
      • Online
      • Other Distribution Channels
    • Country Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • US
      • Canada
    • North America Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Country, 2023-2029
    • North America Toothpaste Market Dynamics - Trends
  3. Europe Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Product Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Specialist Toothpaste
      • Bicarbonate of Soda Toothpaste
      • Standard Toothpaste
      • Cosmetic Toothpaste
    • Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Supermarkets/Hypermarkets
      • Convenience Stores
      • Pharmacies and Drug Stores
      • Online
      • Other Distribution Channels
    • Country Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Germany
      • UK
      • France
      • Spain
      • Italy
      • Russia
      • Poland
      • Rest of Europe
    • Europe Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Country, 2023-2029
    • Europe Toothpaste Market Dynamics - Trends
  4. Asia-Pacific Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Product Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Specialist Toothpaste
      • Bicarbonate of Soda Toothpaste
      • Standard Toothpaste
      • Cosmetic Toothpaste
    • Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Supermarkets/Hypermarkets
      • Convenience Stores
      • Pharmacies and Drug Stores
      • Online
      • Other Distribution Channels
    • Country Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Japan
      • China
      • India
      • ASEAN
      • Australia & New Zealand
      • Rest of Asia-Pacific
    • Asia-Pacific Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Country, 2023-2029
    • Asia-Pacific Toothpaste Market Dynamics - Trends
  5. Latin America Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Product Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Specialist Toothpaste
      • Bicarbonate of Soda Toothpaste
      • Standard Toothpaste
      • Cosmetic Toothpaste
    • Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Supermarkets/Hypermarkets
      • Convenience Stores
      • Pharmacies and Drug Stores
      • Online
      • Other Distribution Channels
    • Country Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Brazil
      • Mexico
      • Argentina
      • Rest of Latin America
    • Latin America Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Country, 2023-2029
    • Latin America Toothpaste Market Dynamics - Trends
  6. Middle East and Africa Toothpaste Market Analysis, 2018-2022 and Forecast, 2023-2029 (Revenue, USD Mn)
    • Product Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%), and Market Share (%)
      • Specialist Toothpaste
      • Bicarbonate of Soda Toothpaste
      • Standard Toothpaste
      • Cosmetic Toothpaste
    • Distribution Channel Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%)
      • Supermarkets/Hypermarkets
      • Convenience Stores
      • Pharmacies and Drug Stores
      • Online
      • Other Distribution Channels
    • Country Analysis 2018-2022 and Forecast 2023-2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%)
      • Gulf Cooperation Council (GCC) Countries
      • Israel
      • South Africa
      • Rest of MEA
    • MEA Toothpaste Market - Opportunity Analysis Index, By Product, Distribution Channel and Country, 2023-2029
    • MEA Toothpaste Market Dynamics - Trends
  7. Competition Landscape
    • Strategic Dashboard of Top Market Players
    • Company Profiles (Introduction, Financial Analysis, Product & Service Offerings, Key Developments, Strategies, and SWOT Analysis)
      • Procter & Gamble
      • Unilever Group
      • Colgate-Palmolive
      • Glaxosmithkline PLC
      • Lion Corporation
      • Church & Dwight Co. Inc.
      • Sunstar Suisse SA
      • Hain Celestial Group Inc.
      • Henkel Ag & Company KgaA
      • SCIENCE ARTS (Yunnan Baiyao)
  1. Research Methodology
  2. Key Assumptions and Acronyms
  • Procter & Gamble
  • Unilever Group
  • Colgate-Palmolive
  • Glaxosmithkline PLC
  • Lion Corporation
  • Church & Dwight Co. Inc.
  • Sunstar Suisse SA
  • Hain Celestial Group Inc.
  • Henkel Ag & Company KgaA
  • SCIENCE ARTS (Yunnan Baiyao)

Adjacent Markets