Adhesion Promoter Market: By Type (Silanes, Maleic Anhydride, Titanates and Zirconates, Chlorinated Polyolefins, Non-chlorinated Polyolefins, Other Types), By Application (Plastics and Composites, Paints and Coatings, Rubber, Adhesive, Metal Substrate, Other Applications), and Geography

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Adhesion Promoter Market was valued at USD 3,820.0 million in 2022 and is poised to grow at a CAGR of 6.5% over 2023-2029. An adhesion promoter is a substance or material that is used on a surface to improve the bonding or adhesion between that surface and another material, usually a coating, adhesive, or sealant. The main goal of utilizing adhesion promoters is to increase the effectiveness and tensile strength of the binding between two distinct materials. The increasing demand for bonding solutions due to advances in material science and technology drives the adhesion promoter market. Effective adhesion promoters are essential to ensure strong and long-lasting bonding as new and sophisticated materials are introduced. Furthermore, the rising need to facilitate bonding with composite materials like carbon fiber composites and reinforced polymers in the construction, aerospace, and automotive industries is anticipated to propel the market demand.

Additionally, the ongoing development of medical adhesives and bonding solutions for use in medical devices, wound care, and other applications offers opportunities for the use of adhesion promoters in the healthcare sector. Currently, the developing trend in adhesion promoter formulations is the use of nanotechnology. Adhesion promoters can execute and function more effectively thanks to nanomaterials, which also boost molecular bonding. Additionally, the development of adhesion promoters especially suited for digital printing applications, that offer good adhesion of inks to various surfaces, is on the rise with the development of digital printing technologies. But the high cost of overall production for manufacturers and the necessity to comply with strict regulatory regulations can be a hindrance, particularly in sectors like healthcare and aircraft. Adhesion promoter development and use may become more challenging as a result of additional testing and validation that may be necessary to meet regulatory criteria. However, the ongoing innovations in advanced composites and multilayer packaging, increased the demand of adhesion promoter in the plastics & composites application, rising demand of paints & coatings in the automotive and construction sectors, and increased investment by key players are anticipated to burgeon the market demand over the forecast years,

Adhesion Promoter Market Key Development:
  • In April 2019, Nouryon launched Wetfix G400, a versatile non-amine adhesion promoter derived from renewable resources. Wetfix G400 meets customers’ needs for a more sustainable alternative that maintains asphalt mixture performance and durability.
  • In April 2022, PPG launched the OneChoice AdPro Max adhesion promoter for the U.S. and Canadian markets. The adhesion promoter addresses the collision repair center’s need to deliver high-quality repairs while reducing cycle time.

Adhesion Promoter Market Summary

Study Period


Base Year




Largest Market

Asia Pacific

Fastest Growing Market

Asia Pacific
Adhesion Promoter Market Dynamics

The market's primary demand is driven by the leading application, which is plastics and composites.  Due to their desirable product characteristics, that include chemical resistance, lightweight design, and flexibility, these materials are mostly employed to create precision-engineered goods. Due to their desirable product characteristics, which include chemical resistance, light weight, and flexibility, these materials are mostly employed to create precision-engineered goods. Additionally, the manufacture of vehicles uses a lot of plastics and composites, and the automotive industry is a significant user of adhesion boosters. In order to ensure solid bindings between various materials in cars and improve overall performance and structural integrity, adhesion boosters are essential. Composite materials are also becoming more and more popular in the building sector thanks to their durability and strength-to-weight ratio. In applications including building panels, facades, and structural elements, adhesion boosters are utilized to improve the bonding of composite materials.

Key Features of the Reports

  • The adhesion promoter market report provides granular level information about the market size, regional market share, historic market (2018-2022) and forecast (2023-2029)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario

Adhesion Promoter Market Segmentation

By Type
  • Silanes
  • Maleic Anhydride
  • Titanates and Zirconates
  • Chlorinated Polyolefins
  • Non-chlorinated Polyolefins
  • Other Types
By Application
  • Plastics and Composites
  • Paints and Coatings
  • Rubber
  • Adhesive
  • Metal Substrate
  • Other Applications
By Geography
  • North America
  • Europe
  • The Asia Pacific
  • Latin America
  • MEA

Frequently Asked Questions

The adhesion promoter market valued at USD 3,820.0 Million in 2022 and is expected to grow at 6.5% CAGR over the forecast period 2023 – 2029.

The increasing demand for bonding solutions due to advances in material science and technology drives the adhesion promoter market.

Momentive Performance Materials Inc., Eastman Chemical Company, Dow Corning Corporation, BASF SE, 3M, Arkema SA, Evonik Industries AG, ALTANA AG, Air Products and Chemicals, Inc., E. I. du Pont de Nemours and Company, Dow and DuPont, Rust-Oleum, Bodo Möller Chemie GmbH, Sartomer Inc., AkzoNobel NV, Nagase & Co., Nippon Paper Group, and TOYOBO CO. LTD are a few companies operating in adhesion promoter market.

  • Momentive Performance Materials, Inc.
  • Eastman Chemical Company
  • Dow Corning Corporation
  • 3M
  • Arkema SA
  • Evonik Industries AG
  • Air Products and Chemicals, Inc.
  • I. du Pont de Nemours and Company
  • Dow and DuPont
  • Rust-Oleum
  • Bodo Möller Chemie GmbH
  • Sartomer Inc.
  • AkzoNobel NV
  • Nagase & Co.
  • Nippon Paper Group