Bottled Water Market: By Product Type, By Type, By Size Type, By Distribution Channel and Region Forecast 2020-2031

Bottled Water Market Size, Share, Growth, Trends, and Global Industry Analysis: By Product Type (Bottled Still Water, Functional Bottled Water, Sparkling Bottled Water, Bottled Water with Additives), By Type (Carbonated, Non-Carbonated Water), By Size Type (Under 17 fl oz, 17 – 34 fl oz, 34 – 51 fl oz, >51 fl oz), By Distribution Channel (Off Trade, On Trade) and Region Forecast 2020-2031

Bottled Water Market size was valued at US$ 154 billion in 2024 and is expected to reach US$ 231.5 billion by 2031, growing at a significant CAGR of 6% from 2025-2031. Bottled water products are packaged water which might be distilled water, spring water, and mineral water. The packaging comes as either PET bottles or glass water bottles. The packaging comes in various sizes from single-serving bottles to carboys which are larger in size. The water is either carbonated or non-carbonated. Carbonated water which is also known as sparkling water or fizzy water is nearly related to soda water, in which carbon dioxide gas under pressure is dissolved. 

Report Key Highlighters:

  • The top market players operating in the bottled water market are Danone Group, Coca-Cola, Nestle, Pepsico, and Suntory Holdings.
  • USA bottled water retail sales were US$ 48.3 Billion in 2023, growing by 6% compared to 2022. During the COVID-19 years, the retail sales value of bottled water has grown by double digits due to the COVID lockdown and spending more time at homes.
  • China's bottled water retail sales value was US$ 27.7 Billion in 2023, the second largest market after the USA.

Bottled Water Market


US Bottled Water Consumption

Year

Gallons Per Capita

2013

31.6

2014

33.6

2015

35.9

2016

38.4

2017

40.4

2018

42.1

2019

43.3

2020

44.7

2021

46.4

2022

46.5

2023

46.4

 

Bottled Water Market Summary

Study Period

2025-2031

Base Year

2024

CAGR

6%

Largest Market

Asia-Pacific

Fastest Growing Market

Asia-Pacific

Bottled Water Market Dynamics

Increase in the health consciousness among population is the major driving factor for the growth of bottled water products market. The changing lifestyle is compelling to approach for the mineral rich drinking water which is likely to enhance the growth of the bottled water market. The introduction of the new products with additional benefits such as flavored water, vitamin rich drinking water, and mineral rich drinking water is attracting the large number of the population towards the bottled water. The ease of handling of bottled water and rising disposable income is driving the growth of the market. However, the stringent government regulations in case of packaging is likely to hinder the growth of the bottled water products market. The pollution caused owing to the use of plastic bottles is constraining the growth of the bottled water products market.

Bottled Water Market Segmentation Analysis

Report Benchmarks

Details

Report Study Period

2025-2031

Market Size in 2024

US$ 154 billion

Market Size in 2031

US$ 231.5 billion

Market CAGR

6%

By Product Type

  • Bottled Still Water
  • Functional Bottled Water
  • Sparkling Bottled Water
  • Bottled Water with Additives

By Type

  • Carbonated
  • Non-Carbonated Water

By Size Type

  • Under 17 fl oz
  • 17 – 34 fl oz
  • 34 – 51 fl oz
  • >51 fl oz

By Distribution Channel

  • Off Trade
    • Supermarkets and Hypermarkets
    • Convenience Stores
    • Retail Stores
  • On Trade

By Region

  • North America (U.S., Canada)
  • Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
  • Asia-Pacific (China, India, Japan, Australia, Southeast Asia, Rest of Asia Pacific)
  • Latin America (Mexico, Brazil, Argentina, Columbia, Rest of Latin America)
  • Middle East & Africa (GCC, Egypt, Nigeria, South Africa, Rest of Middle East and Africa)

Key Features of the Report

  • The bottled water market report provides granular level information about the market size, regional market share, historic market (2020-2024), and forecast (2025-2031)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario
  • The report analyses the impact of the socio-political environment through PESTLE Analysis and competition through Porter's Five Force Analysis.

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Frequently Asked Questions

The bottled water market size was valued at US$ 154 billion in 2024 and is expected to reach US$ 231.5 billion by 2031, growing at a significant CAGR of 6% from 2025-2031.

The bottled water market has been classified into North America, Asia Pacific, Europe, Latin America, Middle East and Africa, and the rest of MEA.

The market key players are Danone, Nestle S.A, Romana Bottled Water, Al Bayan Bottled Drinking Water, Mai Dubai, GEROLSTEINER BRUNNEN GMBH & CO. KG, The Coca-Cola Company, PepsiCo, Inc, VOSS WATER, FIJI Water Company LLC., Nongfu Spring, Rhodius Mineralquellen Und Getranke GmbH & Co KG, Evian

1.Executive Summary
2.Global Bottled Water Market Introduction 
2.1.Global Bottled Water Market  - Taxonomy
2.2.Global Bottled Water Market  - Definitions
2.2.1.Product Type 
2.2.2.Type
2.2.3.Size Type
2.2.4.Distribution Channel
2.2.5.Region
3.Global Bottled Water Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Bottled Water Market Analysis, 2020 - 2024 and Forecast 2025 - 2031
4.1.  Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Bottled Water Market  By Product Type , 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
5.1. Bottled Still Water
5.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Functional Bottled Water
5.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Sparkling Bottled Water
5.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
5.4. Bottled Water with Additives
5.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
5.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.4.3. Market Opportunity Analysis 
6.Global Bottled Water Market  By Type, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
6.1. Carbonated
6.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Non-Carbonated Water
6.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
7.Global Bottled Water Market  By Size Type, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
7.1. Under 17 fl oz
7.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. 17 – 34 fl oz
7.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. 34 – 51 fl oz
7.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. >51 fl oz
7.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
8.Global Bottled Water Market  By Distribution Channel, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
8.1. Off Trade
8.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. On Trade
8.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
9.Global Bottled Water Market  By Region, 2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
9.1. North America
9.1.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
9.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.1.3. Market Opportunity Analysis 
9.2. Europe
9.2.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
9.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.2.3. Market Opportunity Analysis 
9.3. Asia Pacific (APAC)
9.3.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
9.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.3.3. Market Opportunity Analysis 
9.4. Middle East and Africa (MEA)
9.4.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
9.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.4.3. Market Opportunity Analysis 
9.5. Latin America
9.5.1. Market Analysis, 2020 - 2024 and Forecast, 2025 - 2031, (Sales Value USD Million)
9.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.5.3. Market Opportunity Analysis 
10.North America Bottled Water Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
10.1. Product Type  Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Bottled Still Water
10.1.2.Functional Bottled Water
10.1.3.Sparkling Bottled Water
10.1.4.Bottled Water with Additives
10.2.  Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Carbonated
10.2.2.Non-Carbonated Water
10.3.  Size Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Under 17 fl oz
10.3.2.17 – 34 fl oz
10.3.3.34 – 51 fl oz
10.3.4.>51 fl oz
10.4.  Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Off Trade
10.4.2.On Trade
10.5.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.5.1.United States of America (USA)
10.5.2.Canada
11.Europe Bottled Water Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
11.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Bottled Still Water
11.1.2.Functional Bottled Water
11.1.3.Sparkling Bottled Water
11.1.4.Bottled Water with Additives
11.2.  Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Carbonated
11.2.2.Non-Carbonated Water
11.3.  Size Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Under 17 fl oz
11.3.2.17 – 34 fl oz
11.3.3.34 – 51 fl oz
11.3.4.>51 fl oz
11.4.  Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.Off Trade
11.4.2.On Trade
11.5.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.5.1.Germany
11.5.2.France
11.5.3.Italy
11.5.4.United Kingdom (UK)
11.5.5.Spain
12.Asia Pacific (APAC) Bottled Water Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
12.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Bottled Still Water
12.1.2.Functional Bottled Water
12.1.3.Sparkling Bottled Water
12.1.4.Bottled Water with Additives
12.2.  Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Carbonated
12.2.2.Non-Carbonated Water
12.3.  Size Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Under 17 fl oz
12.3.2.17 – 34 fl oz
12.3.3.34 – 51 fl oz
12.3.4.>51 fl oz
12.4.  Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.Off Trade
12.4.2.On Trade
12.5.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.5.1.China
12.5.2.India
12.5.3.Australia and New Zealand (ANZ)
12.5.4.Japan
12.5.5.Rest of APAC
13.Middle East and Africa (MEA) Bottled Water Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
13.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Bottled Still Water
13.1.2.Functional Bottled Water
13.1.3.Sparkling Bottled Water
13.1.4.Bottled Water with Additives
13.2.  Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Carbonated
13.2.2.Non-Carbonated Water
13.3.  Size Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Under 17 fl oz
13.3.2.17 – 34 fl oz
13.3.3.34 – 51 fl oz
13.3.4.>51 fl oz
13.4.  Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Off Trade
13.4.2.On Trade
13.5.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.5.1.GCC Countries
13.5.2.South Africa
13.5.3.Rest of MEA
14.Latin America Bottled Water Market ,2020 - 2024 and Forecast 2025 - 2031 (Sales Value USD Million)
14.1. Product Type  Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.1.1.Bottled Still Water
14.1.2.Functional Bottled Water
14.1.3.Sparkling Bottled Water
14.1.4.Bottled Water with Additives
14.2.  Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.2.1.Carbonated
14.2.2.Non-Carbonated Water
14.3.  Size Type Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.3.1.Under 17 fl oz
14.3.2.17 – 34 fl oz
14.3.3.34 – 51 fl oz
14.3.4.>51 fl oz
14.4.  Distribution Channel Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.4.1.Off Trade
14.4.2.On Trade
14.5.  Country Analysis 2020 - 2024 and Forecast 2025 - 2031 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.5.1.Brazil
14.5.2.Mexico
14.5.3.Rest of LA
15. Competition Landscape
15.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
15.2.1.Danone Group
15.2.2.Coca-Cola
15.2.3.Nestle
15.2.4.Pepsico
15.2.5.Suntory Holdings
15.2.6.BlueTriton Brands
15.2.7.Primo Water Corporation
15.2.8.Culligan International
15.2.9.CG Roxane LLC
15.2.10.Keurig Dr Pepper
15.2.11.Niagara Bottling
15.2.12.FIJI Water Company LLC
15.2.13.Perrier International
15.2.14.San Pellegrino S.p.A
15.2.15.Voss of Norway AS
15.2.16.Icelandic Glacial
15.2.17.Nongfu Spring Co. Ltd.
15.2.18.C’Estbon Food & Beverage
16. Research Methodology 
17. Appendix and Abbreviations 

Key Market Players

  • Danone Group
  • Coca-Cola
  • Nestle
  • Pepsico
  • Suntory Holdings
  • BlueTriton Brands
  • Primo Water Corporation
  • Culligan International
  • CG Roxane LLC
  • Keurig Dr Pepper
  • Niagara Bottling
  • FIJI Water Company LLC
  • Perrier International
  • San Pellegrino S.p.A
  • Voss of Norway AS
  • Icelandic Glacial
  • Nongfu Spring Co. Ltd.
  • C’Estbon Food & Beverage
  • Shenzhen Co. Ltd
  • Ting Hisin International Group
  • Hangzhou Wahaha Group Co. Ltd.
  • Yunnan Dashan Beverage Co. Ltd.

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