Cat Shampoo Market Size, Share, Growth, Trends, and Global Industry Analysis: By Shampoo Type (Traditional, Shampoo-conditioner, Waterless Shampoo, Hypoallergic, Tearless), By Use Case (Furry, Sensitive skin, Skin Allergy, Itching/Dry skin), By Property (Hair fall control, Antifungal/Antibacterial, Dandruff control, Others) By Sales (Offline, Online) Channel and Region Forecast 2020-2031

Cat Shampoo Market size was valued at US$ 598.8 million in 2024 and is expected to reach US$ 936.6 million by 2031, growing at a significant CAGR of 6.6% from 2025-2031. Globally, millennials are adopting more pets as companions, fueled by expanding spending power. According to the American Pet Products Association's (APPA) 2017–18 National Pet Owners' Survey, millennials make up about 35% of pet owners, while baby boomers make up about 32%. In the upcoming years, market growth is anticipated to be accelerated by rising millennial ownership.

The global shampoo market is segmented by use case into Furry, Sensitive skin, Skin Allergy, and Itching/Dry skin. The skin allergy segment is anticipated to grow at a significant CAGR over the forecast years owing to the increasing number of cats exposed to allergens that may develop allergies or allergic reactions. Allergies tend to become evident, intensify over extended periods, and take years to build. Some cat allergic diseases and allergies include feline atopic dermatitis, flea allergy dermatitis, feline-mosquito hypersensitivity, and food-induced allergy. To reduce the allergic reaction, the skin allergy shampoo segment is anticipated to grow in the forecasting period.The increase in demand for pet shampoos and increase in pet diabetes care awareness, and the specialized products and increasing health awareness amongst pet owners worldwide are the few factors driving the market further.

Key Developments

In July 2018, Jen Atkin's Ouai Hair-Care Brand Is Launching Pet Shampoo.