Europe Smart Packaging Market: By Technology ((Modified Atmosphere Packaging (MAP), Active Packaging, Intelligent Packaging (IP)), End User (Food & Beverages, Personal Care, Healthcare, Automotive), and Country  

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Europe Smart Packaging Market Size was valued at xxmn in 2023 and is poised to grow at CAGR X% over 2024-2030. Changes in lifestyle patterns due to rapid urbanization and increase in consumption of beauty products and cosmetics with packaging advancement technology drive the Europe smart packaging industry. In addition, untapped geographical regions offer enormous opportunities to the smart packaging market, which further fosters the overall smart packaging industry. The presence of oxygen in a packaged material increases the oxidative depreciation of food. Oxygen takes care of overall shelf life ability of muscle food products. Thus, the control of oxygen levels in food packaging is necessary to restrict the rate of such spoilage reactions in food. Thus, it is projected to grow at the fastest rate, which increases the Europe smart packaging market size. However, high cost of active and intelligent packaging is projected to hamper the Europe smart packaging market growth. Key players are actively engaged in collaborations, acquisitions, new technological innovations and product launch to strengthen its tract in the Europe market.

January 2018 Henkel and Selinko announced partnership for smart packaging solutions. It comprises of a collaboration agreement to expand and improve smart and interactive packaging solutions, especially focusing on FMCG markets. January 2018 Beauty brand Avon has teamed up with British technology and product design firm Cambridge Design Partnership to test smart packaging in consumer trials of a new anti-aging product. Key players are adopting new strategy to establish their footprint worldwide thereby enhancing their product portfolio. Merger, acquisition, product development and collaborations are some of the market strategy the key players implement. For instance, September 2017 Magic Add, an innovator in the Internet of Packaging (IoP) smart packaging solutions, announced a partnership with UPM Raflatac. The partnership aims to provide high-performance self-adhesive label materials for product and information labeling. In co-operation with Magic Add, UPM Raflatac launched RafMore, a smart label solution designed to power and extend brand promotion, protection, and logistics applications.

Europe Smart Packaging Market Key Developments:
  •  January 2018 Beauty brand Avon has teamed up with British technology and product design firm Cambridge Design Partnership to test smart packaging in consumer trials of a new anti-aging product.
  • January 2018 Henkel and Selinko announced partnership for smart packaging solutions. It comprises of a collaboration agreement to expand and improve smart and interactive packaging solutions, especially focusing on FMCG markets.

Europe Smart Packaging Market Dynamics

Healthcare or pharmaceutical industry and the medical packaging have witnessed quite a notable growth along with advances in technology. The integration of barcodes, RFID tags, or sensors is highly useful within the industry as it monitors authenticity of medicines and provides the patients, pharmacists, and other healthcare professionals with details about the expiry date, consumption, and dosages. In addition, smart packaging industry helps the healthcare sector to deal with challenges such as counterfeit and patient compliance, thereby providing complete security. Thus, this sector is projected to exhibit the fastest growth rate during the forecast period and hence increase the smart packaging market size.

Europe Smart Packaging Market Segmentation

By Technology

  • Modified Atmosphere Packaging (MAP)
  • Active Packaging
  • Intelligent Packaging (IP)

By End User

  • Food & Beverages
  • Personal Care
  • Healthcare
  • Automotive

Frequently Asked Questions

2023 is the base year and 2030 is the forecast year.

The Europe Smart Packaging Market data: Europe (Germany, France, Italy, Spain, and United Kingdom (UK)

The key player of Europe Smart Packaging Market are Sealed Air Corporation Bemis Company Inc. Winpak Limited Point Five Packaging Llc. Dansensor AS Praxair, Inc. Berry Europe Inc. Ball Corporation Desiccare Inc. Linpac Packaging Limited Coveris Holdings SA BASF SE Huhtamaki Group Amcor Limited

Key Features of the Report

  • The europe smart packaging market report provides granular level information about the market size, regional market share, historic market (2019 to 2023) and forecast (2024 to 2030)
  • The report covers in-detail insights about the competitors overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments and startups details that are actively working in the market
  • The report provides plethora of information about market entry strategies, regulatory framework and reimbursement scenario
1.Executive Summary
2. Europe Smart Packaging Market Introduction 
2.1. Europe Smart Packaging Market  - Taxonomy
2.2. Europe Smart Packaging Market  - Definitions
2.2.1. Technology
2.2.2.End User
2.2.3.Country
3. Europe Smart Packaging Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4. Europe Smart Packaging Market Analysis, 2019 - 2023 and Forecast 2024 - 2030
4.1.  Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5. Europe Smart Packaging Market  By  Technology, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
5.1. Modified Atmosphere Packaging (MAP)
5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Active Packaging
5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Intelligent Packaging (IP)
5.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
6. Europe Smart Packaging Market  By End User, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
6.1. Food & Beverages
6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Personal Care
6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
6.3. Healthcare
6.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.3.3. Market Opportunity Analysis 
6.4. Automotive
6.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.4.3. Market Opportunity Analysis 
7. Europe Smart Packaging Market  By Country, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
7.1. Europe
7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Germany
7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. France
7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
7.4. Italy
7.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.4.3. Market Opportunity Analysis 
7.5. United Kingdom (UK)
7.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.5.3. Market Opportunity Analysis 
7.6. Spain
7.6.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.6.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.6.3. Market Opportunity Analysis 
8. Competition Landscape
8.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
8.2.1.Sealed Air Corporation
8.2.2.Bemis Company Inc.
8.2.3.Winpak Limited
8.2.4.Point Five Packaging Llc.
8.2.5.Dansensor AS
8.2.6.Praxair, Inc.
8.2.7.Berry Europe Inc.
8.2.8.Ball Corporation
8.2.9.Desiccare Inc.
8.2.10.Linpac Packaging Limitied
8.2.11.Coveris Holdings SA
8.2.12.BASF SE
8.2.8.Huhtamaki Group
8.2.9.Amcor Limited
9. Research Methodology 
10. Appendix and Abbreviations 
  • Sealed Air Corporation
  • Bemis Company Inc.
  • Winpak Limited
  • Point Five Packaging Llc.
  • Dansensor AS
  • Praxair, Inc.
  • Berry Europe Inc.
  • Ball Corporation
  • Desiccare Inc.
  • Linpac Packaging Limitied
  • Coveris Holdings SA
  • BASF SE
  • Huhtamaki Group
  • Amcor Limited

Adjacent Markets