Gummy Vitamins Market: By Product Type (Single Vitamin Tablets, Multi-Vitamin Tablets), By Age Group (Adults, Children), By Distribution Channel (Hospital Pharmacies, Retail Pharmacies, Online Pharmacies) and By Geography     

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Gummy Vitamins Market size was valued at USD 6,723.2 million in 2022 and is poised to grow at a 10.7% CAGR from 2023 to 2029. Gummy vitamins are chewable gummies with different taste, colour, size and shapes induced with vitamins offering various health benefits to the end user. The vitamin gummies are used for various applications such as weight gain, improving immunity, as food supplements and many more. The vitamin gummies were first launched targeting the children as the hesitate to take normal vitamin supplements due to its bitter taste. Later the adults and geriatric population also showed interest in consuming vitamin gummies and thus resulting in increased consumption worldwide. The consumers preference for vitamin gummies due to their better taste, chewable and easily consumable compared to other protein supplements is expected to drive the growth of gummy vitamin market over the forecast period. For instance, according to a research study, 30 % of consumers have difficulty in swallowing pills in which majority are women and geriatric population. Rising awareness of mental and physical health well-being among the population and the increasing demand for on-the-go diet supplements are expected to boost the growth of gummy vitamin market at an significant rate over the forecast years. In addition, increase in consumer expenditure in preventive healthcare products is expected to fuel the market growth over the forecast period. For instance, according to a research study in the Middle East region, average per capita out of pocket expenditure is USD 1,428.0. Furthermore, customization of gummies is majorly trending in the market, gummies are being customized based on the consumer’s diet requirements.  

Gummy Vitamins Market Key Developments:
  • In February 2022, Optibac Probiotics launched vegan gummies for adults to support their immune and gut health.
  • In March 2020, Church & Dwight Co Inc. launched six innovative products under the gummy vitamin category.

Gummy Vitamins Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

10.7%

Largest Market

North America

Fastest Growing Market

Europe
Gummy Vitamins Market Dynamics

Gummy vitamins market is expected to grow over the forecast period due to the increasing consciousness of health wellbeing among the consumer base. Increase in demand for easy consumables and on to go dietary supplements is expected to boost the market growth. for instance, increase in demand for innovative forms of supplements has eliminated the traditional dosage forms like tablet.  The increase in consumer base among children and geriatric patients is expected to drive the growth of gummy vitamins market over the forecast period. However, the regulatory issues regarding the vitamin gummies and the side effects of the ingredients used in the manufacturing of gummy vitamins are expected to hinder the market growth over the forecast period

Key Features of the Reports

 

    • The gummy vitamins market report provides granular level information about the market size, regional market share, historic market (2018-2022), and forecast (2023-2029).
    • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and their key strategies.
    • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market.
    • The report tracks recent innovations, key developments, and start-up details that are actively working in the market.
    • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario.

 

Gummy Vitamins Market Segmentation

By Product Type
  • Single Vitamin Gummies
  • Multi-Vitamin Gummies
  • Probiotics Gummies
By Source
  • Animal-Based
  • Plant-Based
By End User
  • Children
  • Adults
By Application
  • Hospital Pharmacy
  • Online Pharmacy
  • Retail Pharmacy
  • Hypermarkets & Supermarkets
  • Others
By Distribution Channel
  • Food Supplements
  • Vitamin Deficiency
  • Immunity & Bone Strength
  • Weight Gain

Frequently Asked Questions

Gummy Vitamins market was valued at USD 6,723.2 million in 2022, and is expected to grow at a 10.7% CAGR from 2023 to 2029

North America region is expected to hold major market shares and expected to dominate the gummy vitamins market over the forecast years.

The leading players in the global Gummy Vitamins market are GlaxoSmithKline, Amway Corporation, Church & Dwight Co Inc., Bayer AG, Aesthetic Nutritional, Nestle SA, Herbaland Naturals Inc., IM Healthcare, Hero Nutritionals LLC, Santa Cruz Nutritionals, The Clorox Company, Lifescience Nutritionals.

Increase in customer demand for gummies and increase in health consciousness of people and increase in demand for innovative forms of supplements are expected to provide opportunities to key market players in gummy vitamins market.

1.Executive Summary
2.Global Gummy Vitamins Market Introduction 
2.1.Global Gummy Vitamins Market  - Taxonomy
2.2.Global Gummy Vitamins Market  - Definitions
2.2.1.Product Type
2.2.2.Source
2.2.3.End User
2.2.4.Application
2.2.5.Region
3.Global Gummy Vitamins Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Gummy Vitamins Market Analysis, 2018-2022 and Forecast 2023-2029
4.1.  Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Gummy Vitamins Market By Product Type, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
5.1. Single Vitamin Gummies
5.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Multi-Vitamin Gummies
5.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
5.3. Probiotics Gummies
5.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
5.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.3.3. Market Opportunity Analysis 
6.Global Gummy Vitamins Market By Source, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
6.1. Animal-Based
6.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. Plant-Based
6.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
7.Global Gummy Vitamins Market By End User, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
7.1. Children
7.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Adults
7.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
8.Global Gummy Vitamins Market By Application, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
8.1. Hospital Pharmacy
8.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Online Pharmacy
8.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. Retail Pharmacy
8.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
8.4. Hypermarkets & Supermarkets
8.4.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.4.3. Market Opportunity Analysis 
8.5. Others
8.5.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.5.3. Market Opportunity Analysis 
9.Global Gummy Vitamins Market By Region, 2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
9.1. North America
9.1.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
9.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.1.3. Market Opportunity Analysis 
9.2. Europe
9.2.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
9.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.2.3. Market Opportunity Analysis 
9.3. Asia Pacific (APAC)
9.3.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
9.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.3.3. Market Opportunity Analysis 
9.4. Middle East and Africa (MEA)
9.4.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
9.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.4.3. Market Opportunity Analysis 
9.5. Latin America
9.5.1. Market Analysis, 2018-2022 and Forecast, 2023-2029, (Sales Value USD Million)
9.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
9.5.3. Market Opportunity Analysis 
10.North America Gummy Vitamins Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
10.1. Product Type Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Single Vitamin Gummies
10.1.2.Multi-Vitamin Gummies
10.1.3.Probiotics Gummies
10.2.  Source Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.Animal-Based
10.2.2.Plant-Based
10.3.  End User Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Children
10.3.2.Adults
10.4.  Application Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Hospital Pharmacy
10.4.2.Online Pharmacy
10.4.3.Retail Pharmacy
10.4.4.Hypermarkets & Supermarkets
10.4.5.Others
10.5.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.5.1.United States of America (USA)
10.5.2.Canada
11.Europe Gummy Vitamins Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
11.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Single Vitamin Gummies
11.1.2.Multi-Vitamin Gummies
11.1.3.Probiotics Gummies
11.2.  Source Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.Animal-Based
11.2.2.Plant-Based
11.3.  End User Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Children
11.3.2.Adults
11.4.  Application Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.Hospital Pharmacy
11.4.2.Online Pharmacy
11.4.3.Retail Pharmacy
11.4.4.Hypermarkets & Supermarkets
11.4.5.Others
11.5.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.5.1.Germany
11.5.2.France
11.5.3.Italy
11.5.4.United Kingdom (UK)
11.5.5.Spain
11.5.6.Rest of EU
12.Asia Pacific (APAC) Gummy Vitamins Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
12.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Single Vitamin Gummies
12.1.2.Multi-Vitamin Gummies
12.1.3.Probiotics Gummies
12.2.  Source Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.Animal-Based
12.2.2.Plant-Based
12.3.  End User Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Children
12.3.2.Adults
12.4.  Application Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.Hospital Pharmacy
12.4.2.Online Pharmacy
12.4.3.Retail Pharmacy
12.4.4.Hypermarkets & Supermarkets
12.4.5.Others
12.5.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.5.1.China
12.5.2.India
12.5.3.Australia and New Zealand (ANZ)
12.5.4.Japan
12.5.5.Rest of APAC
13.Middle East and Africa (MEA) Gummy Vitamins Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
13.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Single Vitamin Gummies
13.1.2.Multi-Vitamin Gummies
13.1.3.Probiotics Gummies
13.2.  Source Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.Animal-Based
13.2.2.Plant-Based
13.3.  End User Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Children
13.3.2.Adults
13.4.  Application Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Hospital Pharmacy
13.4.2.Online Pharmacy
13.4.3.Retail Pharmacy
13.4.4.Hypermarkets & Supermarkets
13.4.5.Others
13.5.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.5.1.GCC Countries
13.5.2.South Africa
13.5.3.Rest of MEA
14.Latin America Gummy Vitamins Market ,2018-2022 and Forecast 2023-2029 (Sales Value USD Million)
14.1. Product Type Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.1.1.Single Vitamin Gummies
14.1.2.Multi-Vitamin Gummies
14.1.3.Probiotics Gummies
14.2.  Source Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.2.1.Animal-Based
14.2.2.Plant-Based
14.3.  End User Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.3.1.Children
14.3.2.Adults
14.4.  Application Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.4.1.Hospital Pharmacy
14.4.2.Online Pharmacy
14.4.3.Retail Pharmacy
14.4.4.Hypermarkets & Supermarkets
14.4.5.Others
14.5.  Country Analysis 2018-2022 and Forecast 2023-2029 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
14.5.1.Brazil
14.5.2.Mexico
14.5.3.Rest of LA
15. Competition Landscape
15.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
15.2.1.Ferrara Candy Company (U.S.)
15.2.2.Life Science Nutritionals Inc. (Canada)
15.2.3.Nutra Solutions USA ((New York, U.S.)
15.2.4.Gimbal's Gummy Vitamins (San Francisco, U.S.)
15.2.5.Lonza Group (Switzerland)
15.2.6.Vitakem Nutraceutical Inc. (U.S.)
15.2.7.Makers Nutrition, LLC. (U.S.)
15.2.8.Bayer AG (Germany)
15.2.9.Nature's Bounty, Inc. (U.S.)
15.2.10.Church & Dwight Co (U.S.)
15.2.11.The GHT Companies (U.S.)
15.2.12.Olly public Benefit Corporation (U.S.)
15.2.13.Perrigo Company Plc (Ireland)
16. Research Methodology 
17. Appendix and Abbreviations 
  • Ferrara Candy Company (U.S.)
  • Life Science Nutritionals Inc. (Canada)
  • Nutra Solutions USA ((New York, U.S.)
  • Gimbal's Gummy Vitamins (San Francisco, U.S.)
  • Lonza Group (Switzerland)
  • Vitakem Nutraceutical Inc. (U.S.)
  • Makers Nutrition, LLC. (U.S.)
  • Bayer AG (Germany)
  • Nature's Bounty, Inc. (U.S.)
  • Church & Dwight Co (U.S.)
  • The GHT Companies (U.S.)
  • Olly public Benefit Corporation (U.S.)
  • Perrigo Company Plc (Ireland)

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