Legal Cannabis Market: By Source (Marijuana and Hemp), By Derivative (CBD and THC), By End Use (Medical Use, Recreational Use and  Industrial Use) and Geography

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Legal Cannabis Market size was valued at USD 23,878.3 million in 2023 and is poised to grow at a CAGR of 23.3% from 2024 to 2030. Cannabis, derived from the Cannabis sativa plant, contains over 100 cannabinoids, with THC and CBD being the most well-known. These compounds interact with the body's endocannabinoid system, producing various effects. Legal cannabis encompasses products used for medical and recreational purposes in jurisdictions where it's permitted. The market's growth is primarily driven by increasing legalization, growing acceptance of medical cannabis, and shifting societal attitudes. As of 2023, over 50 countries had legalized cannabis for medical use, while recreational use was legal in Canada, Uruguay, and several U.S. states.

The COVID-19 pandemic initially disrupted supply chains but ultimately boosted demand as cannabis was deemed an essential service in many regions. Technological advancements in cultivation techniques, such as vertical farming and LED lighting, are enhancing yield and quality. Additionally, innovations in extraction methods and product formulations are expanding the range of cannabis-based products available. The aging population and increasing prevalence of chronic conditions treatable with cannabis contribute to market growth. However, regulatory complexities, banking restrictions, and lingering stigma pose challenges. North America held the major market share in 2023 and is expected to dominate the global Legal Cannabis Market in the forecasted years.

Legal Cannabis Market Key Developments:

In January 2024, Tilray Brands completed the acquisition of HEXO Corp for $56 million, a strategic move designed to:

  • Strengthen its position in the competitive Canadian cannabis market
  • Expand its product portfolio with HEXO's diverse offerings
  • Increase production capacity and distribution networks across Canada

In November 2023, Curaleaf Holdings launched "Select Briq," an innovative cannabis concentrate product designed to:

  • Offer a convenient and precise consumption method for cannabis users
  • Provide a consistent dosage through pre-measured, brick-shaped concentrates
  • Enhance the user experience with a smokeless, odorless option

Legal Cannabis Market Summary

Study Period

2024-2030

Base Year

2023

CAGR

23.3%

Largest Market

North America

Fastest Growing Market

Asia Pacific
Legal Cannabis Market Dynamics

The legal cannabis market is driven by a complex interplay of factors. Legalization trends continue to be a primary growth driver, with more countries and states recognizing the potential medical benefits and economic opportunities of cannabis. This shift is supported by growing scientific evidence for cannabis efficacy in treating conditions such as chronic pain, epilepsy, and PTSD. For instance, a 2023 meta-analysis published in the Journal of Pain Management found that cannabis reduced chronic pain intensity by 30% in 60% of patients studied. The recreational segment is expanding rapidly in regions where it's legal, driven by consumer demand for alternative recreational substances and the appeal of cannabis culture. However, the market faces challenges such as complex and varying regulations across jurisdictions, difficulties in securing traditional banking services due to federal illegality in some countries, and the need for standardized quality control measures. The illicit market continues to compete with legal channels in many areas, impacting market growth. Environmental concerns related to intensive indoor cultivation practices are also emerging as a consideration for industry.

Legal Cannabis Market Segmentation

By Source
  • Marijuana
  • Hemp
By Derivative
  • CBD
  • THC
By End User
  • Medical Use
  • Recreational Use
  • Industrial Use

Frequently Asked Questions

Legal Cannabis Market was valued at USD 23,878.3 million in 2023 and is expected to grow at a CAGR of 23.3% from 2024 to 2030.

The Legal Cannabis Market is segmented based on Source, Derivative, End User, and Geography.

The leading players in the global Legal Cannabis Market are Canopy Growth Corporation; GW Pharmaceuticals, plc; Aurora Cannabis, Inc.; Aphria, Inc.; Cronos Group; Tilray; Sundial Growers Inc.; Insys Therapeutics, Inc.; The Scotts Company LLC; VIVO Cannabis Inc.; Cara Therapeutics Inc.

Historic years considered for the market study are 2019-2022, 2023 is considered as the base year for market estimation, and Seven years forecast is presented from 2024 – 2030.

Key Features of the Reports

  • The report provides granular level information about the market size, regional market share, historic market (2019 - 2023), and forecast (2024 - 2030)
  • The report covers in-detail insights about the competitor's overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario
1.Executive Summary
2.Global Legal Cannabis Market Introduction 
2.1.Global Legal Cannabis Market  - Taxonomy
2.2.Global Legal Cannabis Market  - Definitions
2.2.1. Source
2.2.2.End User
2.2.3.Derivative
2.2.4.Region
3.Global Legal Cannabis Market Dynamics
3.1. Drivers
3.2. Restraints
3.3. Opportunities/Unmet Needs of the Market
3.4. Trends
3.5. Product Landscape
3.6. New Product Launches
3.7. Impact of COVID 19 on Market
4.Global Legal Cannabis Market Analysis, 2019 - 2023 and Forecast 2024 - 2030
4.1.  Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
4.2.  Year-Over-Year (Y-o-Y) Growth Analysis (%) 
4.3.  Market Opportunity Analysis 
5.Global Legal Cannabis Market  By  Source, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
5.1. Marijuana
5.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.1.3. Market Opportunity Analysis 
5.2. Hemp
5.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
5.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
5.2.3. Market Opportunity Analysis 
6.Global Legal Cannabis Market  By End User, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
6.1. CBD
6.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.1.3. Market Opportunity Analysis 
6.2. THC
6.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
6.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
6.2.3. Market Opportunity Analysis 
7.Global Legal Cannabis Market  By Derivative, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
7.1. Medical Use
7.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.1.3. Market Opportunity Analysis 
7.2. Recreational Use
7.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.2.3. Market Opportunity Analysis 
7.3. Industrial Use
7.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
7.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
7.3.3. Market Opportunity Analysis 
8.Global Legal Cannabis Market  By Region, 2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
8.1. North America
8.1.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.1.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.1.3. Market Opportunity Analysis 
8.2. Europe
8.2.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.2.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.2.3. Market Opportunity Analysis 
8.3. Asia Pacific (APAC)
8.3.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.3.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.3.3. Market Opportunity Analysis 
8.4. Middle East and Africa (MEA)
8.4.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.4.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.4.3. Market Opportunity Analysis 
8.5. Latin America
8.5.1. Market Analysis, 2019 - 2023 and Forecast, 2024 - 2030, (Sales Value USD Million)
8.5.2. Year-Over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) 
8.5.3. Market Opportunity Analysis 
9.North America Legal Cannabis Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
9.1.  Source Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.1.1.Marijuana
9.1.2.Hemp
9.2.  End User Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.2.1.CBD
9.2.2.THC
9.3.  Derivative Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.3.1.Medical Use
9.3.2.Recreational Use
9.3.3.Industrial Use
9.4.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
9.4.1.United States of America (USA)
9.4.2.Canada
10.Europe Legal Cannabis Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
10.1.  Source Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.1.1.Marijuana
10.1.2.Hemp
10.2.  End User Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.2.1.CBD
10.2.2.THC
10.3.  Derivative Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.3.1.Medical Use
10.3.2.Recreational Use
10.3.3.Industrial Use
10.4.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
10.4.1.Germany
10.4.2.France
10.4.3.Italy
10.4.4.United Kingdom (UK)
10.4.5.Spain
11.Asia Pacific (APAC) Legal Cannabis Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
11.1.  Source Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.1.1.Marijuana
11.1.2.Hemp
11.2.  End User Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.2.1.CBD
11.2.2.THC
11.3.  Derivative Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.3.1.Medical Use
11.3.2.Recreational Use
11.3.3.Industrial Use
11.4.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
11.4.1.China
11.4.2.India
11.4.3.Australia and New Zealand (ANZ)
11.4.4.Japan
11.4.5.Rest of APAC
12.Middle East and Africa (MEA) Legal Cannabis Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
12.1.  Source Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.1.1.Marijuana
12.1.2.Hemp
12.2.  End User Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.2.1.CBD
12.2.2.THC
12.3.  Derivative Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.3.1.Medical Use
12.3.2.Recreational Use
12.3.3.Industrial Use
12.4.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
12.4.1.GCC Countries
12.4.2.South Africa
12.4.3.Rest of MEA
13.Latin America Legal Cannabis Market ,2019 - 2023 and Forecast 2024 - 2030 (Sales Value USD Million)
13.1.  Source Analysis  and Forecast  by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.1.1.Marijuana
13.1.2.Hemp
13.2.  End User Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.2.1.CBD
13.2.2.THC
13.3.  Derivative Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.3.1.Medical Use
13.3.2.Recreational Use
13.3.3.Industrial Use
13.4.  Country Analysis 2019 - 2023 and Forecast 2024 - 2030 by Sales Value USD Million, Y-o-Y Growth (%), and Market Share (%) 
13.4.1.Brazil
13.4.2.Mexico
13.4.3.Rest of LA
14. Competition Landscape
14.1.  Market Player Profiles (Introduction, Brand/Product Sales, Financial Analysis, Product Offerings, Key Developments, Collaborations, M & A, Strategies, and SWOT Analysis) 
14.2.1.Canopy Growth Corporation
14.2.2.GW Pharmaceuticals, plc
14.2.3.Aurora Cannabis, Inc.
14.2.4.Aphria, Inc.
14.2.5.Cronos Group; Tilray
14.2.6.Sundial Growers Inc.
14.2.7.Insys Therapeutics, Inc.
14.2.8.The Scotts Company LLC
14.2.9.VIVO Cannabis Inc.
14.2.10.Cara Therapeutics Inc.
15. Research Methodology 
16. Appendix and Abbreviations 
  • Canopy Growth Corporation
  • GW Pharmaceuticals, plc
  • Aurora Cannabis, Inc.
  • Aphria, Inc.
  • Cronos Group; Tilray
  • Sundial Growers Inc.
  • Insys Therapeutics, Inc.
  • The Scotts Company LLC
  • VIVO Cannabis Inc.
  • Cara Therapeutics Inc.

Adjacent Markets