Precision Viticulture Market: By Technology (Remote Sensing, Guidance Systems, Variable Rate Technology), By Application (Field Mapping, Yield Monitoring, Inventory Management, Irrigation Management, Crop Scouting, Financial Management, and Others), By Service (Software, Hardware, and Services), and Geography


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Precision Viticulture Market size was valued at USD 1.4 billion in 2021, growing at a CAGR of 8.1% from 2022-28.The increasing focus on farm efficiency and productivity from vineyards coupled with growing consumption of premium wine worldwide that leads to the growth of the wine market which requires best variety of grapes which requires precision viticulture in vineyards for higher production of grapes. Moreover, increase in demand for high quality grapes and rising adoption of novel technologies in farming for the higher production fuels the growth of the market. This report studies global market dynamics elaborately to identify the current trends & drivers, future opportunities and possible challenges to the key stakeholders operating in the market. In addition, global market report includes human demographics; regulatory scenario, and competition analysis with vividly illustrated the competition dashboard to assess the market competition. Moreover, PBI analyzed global precision viticulture market to better equip clients with possible investment opportunities across the regions (regional Investment Hot-Spots) and market unmet needs (Product Opportunities). Growers can take the required actions to reduce waste and crop loss by monitoring their fields in real time. Vineyard owners place a high value on the quality of their grapes, so they choose to use innovative technologies for in-depth monitoring of grapes in cultivation or production. Furthermore, sophisticated technology in vineyards aids in the efficient application of fertilisers using variable rate technology (VRT).

Global Precision Viticulture Market Summary

Study Period


Base Year




Largest Market

Asia Pacific

Fastest Growing Market

North America
Precision Viticulture Market Dynamics

Based on Application, yield monitoring precision viticulture segment is expected to grow at highest CAGR over the forecast years owing to the benefits of the application of the yield monitoring device that includes on-farm yield monitoring and off-farm yield monitoring data. On-farm yield monitoring comprises a combination of components such as a computer or user interface, DGPS receiver, and sensors to accurately measure the number of crops harvested at a specific location and time. Off-farm yield monitoring analyzes the health of the yield after harvesting.

Key Features of the Reports

  • The precision viticulture market report provides granular level information about the market size, regional market share, historic market (2017-2021), and forecast (2022-2028)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario

Global Precision Viticulture Market Segmentation

  • Remote Sensing
  • Handheld Sensing
  • Satellite Sensing
  • Guidance Systems
  • Geographical Information Systems (GIS)
  • Global Positioning Systems (GPS)
  • Variable Rate Technology
  • Sensor-Based
  • Map-Based
By Application
  • Field Mapping
  • Yield Monitoring
  • Inventory Management
  • Irrigation Management
  • Crop Scouting
  • Financial Management
  • Others
By Services
  • Software
  • Cloud-Based
  • Local/Web-Based
  • Hardware
  • Sensing & Monitoring Devices
  • Automation & Control Systems
  • Services
  • Connectivity Services
  • Managed Services
  • System Integration & Consulting
  • Assisted Professional Services
  • Others

Frequently Asked Questions

The precision viticulture market size was valued at USD 1.4 billion in 2021  

The precision viticulture market is poised to grow at a significant CAGR of 8.1% from 2022 to 2028.  

Topcon Corporation (Japan), Trimble, Inc. (U.S.), Deere and Company (U.S.), Quantislabs Kft (Hungary) and TeeJet Technologies (U.S.).

Asia Pacific is dominating the global precision viticulture market.  

  • Diligent Corp.
  • Nasdaq Inc.
  • Computershare Ltd.
  • Directorpoint LLC.
  • Azeus Systems Holdings Ltd.
  • Modevity LLC.
  • Aprio Inc.
  • Boardpaq LLC.
  • BoardVantage Inc.
  • Directors Desk Inc.