Middle East and Africa Smokeless Tobacco Market By Product (Vaping Products, Heat Not Burn/Tobacco Heat Products, Nicotine Pouches, and Others), Distribution Channel (Online Stores and Offline Stores), MEA (Gulf Cooperation Council (GCC) Countries, Israel, South Africa, and the Rest of MEA) and Forecast to 2029

Purchase Option

$ 2000
$ 3100
$ 4600
$ 6900

Middle East And Africa Smokeless Tobacco Market size was valued at 2,722.1 million in 2029 and is poised to grow at a significant CAGR of 15.5% from 2023–2029. Tobacco officially intended for consumption other than smoking is referred to as smokeless tobacco. Various tobacco products can be chewed, held in the mouth, or applied topically. According to research, quitting smokeless tobacco can be as challenging as quitting tobacco. Despite being less popular than cigarette use, it is nevertheless a relatively common product used and sold Middle East and Africa. Since smokers are more likely to switch to smokeless tobacco and vice versa, both products are recognized to be associated with one another among users. Additionally, one of the oldest customs among the people of Africa is to snuff or lick smokeless tobacco (SLT. They are highly addictive items with nicotine that come in a variety of consumption forms, but they are also known to have certain negative impacts on a person's life and health. Smokeless tobacco causes cancer compared to smoking tobacco, despite being a more established and lucrative market. It can also cause several other health issues, including serious birth defects, and can frequently lead to pancreatic, esophageal, oral, and dental cancers. Smokeless tobacco can be split or ingested rather than burned depending on the product. Since they come in various flavors, including vanilla, apple, cinnamon, and others, they are particularly enticing to young people. It has frequently been noted that manufacturing firms promote these goods as substitutes in settings where smoking is prohibited. One of the first tobacco varieties in smokeless tobacco is known to offer nicotine without combustion. Smokeless tobacco can also be rolled and used in cigars or pipes. Smokeless tobacco is expected to be in high demand due to several characteristics, including how simple it is to use, how affordable it is, how tasty it is, and how much healthier it is than smoking tobacco. Due to the wide range of flavors, various clients are lured to smokeless tobacco, depending on their preferences. This product contains twice as much nicotine as the typical cigarette, and draws customers who use high quantities of nicotine, boosting the demand for the Middle East and Africa smokeless tobacco market. The Middle East and Africa smokeless tobacco market’s products are expected to face challenges during the forecast period of 2017–2028 due to the expansion of measures adopted to stop the illegal trade in tobacco. Based on the region, South Africa dominates the Middle East and Africa smokeless tobacco market and is expected to maintain the Middle East and Africa smokeless tobacco market trend in the forecasted years.

Middle East and Africa Smokeless Tobacco Market Key Developments:
January 2022 - The emergence of e-cigarettes and nicotine pouches, among other products, helped Philip Morris International Inc., an American MNC tobacco firm and producer of cigarettes, expand its product line. Thanks to this approval, the Smokeless Tobacco Industry now has more room to flourish.

Middle East and Africa Smokeless Tobacco Market Summary

Study Period


Base Year




Largest Market


Fastest Growing Market

Middle East and Africa Smokeless Tobacco Market Dynamics

One of the key factors propelling the Middle East and Africa smokeless tobacco market expansion is the rising smoking restrictions across the globe. Government’s introduction of excise taxes on cigarettes and creating of product options based on affordability, simplicity of use, and regulatory considerations have accelerated market expansion. The tendency to choose alternatives like smokeless tobacco products due to the high cost of buying cigarettes daily and the rise in preference for smokeless tobacco products over smokless cigarettes influence the growth of the Middle East and Africa smokeless tobacco market. Urbanization, rising disposable income, changing lifestyles, and increased awareness of the harms of smoking benefit the Middle East and Africa smokeless tobacco market. Additionally, the preference for variously flavored goods, including those with berry, vanilla, cinnamon, saffron, and apple, offers lucrative chances to Middle East and Africa smokeless tobacco market participants between 2017 and 2028. Conversely, problems with regulatory authorities' acceptance of innovation and a rigid regulatory environment are anticipated to impede Middle East and Africa smokeless tobacco market expansion.

Key Features of the Reports

  • The report provides granular level information about the market size, regional market share, historic market (2018-2022), and forecast (2023-2029)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key market developments, and their key strategies
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the market
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the market
  • The report provides a plethora of information about market entry strategies, regulatory framework, and reimbursement scenario

Middle East and Africa Smokeless Tobacco Market Segmentation

By Product Type
  • Vaping Products
  • Heat Not Burn/Tobacco Heat Products
  • Nicotine Pouches
  • Others
By Distribution Channel
  • Offline
  • Online
By Region
  • MEA
  • Gulf Cooperation Council (GCC) Countries
  • Israel
  • South Africa
  • Rest of MEA

Frequently Asked Questions

The key players are Gulbahar Tobacco, AL MATUCO TOBACCO COMPANY, British American Tobacco Plc, Orchid Tobacco Dubai, and KINGS TOBACCO FZ-LLC.

The Smokeless Tobacco market size is poised to grow at a significant CAGR of 15.5% over 2022–2028.

The offline segment holds the highest market share.

The rising adoption of smokeless tobacco drives the growth of the Middle East and Africa smokeless tobacco market.

  • Gulbahar Tobacco
  • British American Tobacco, Plc.
  • Orchid Tobacco Dubai
  • Intertabac FZCO
  • Philip Morris International Inc
  • Kaanee American Intl Tobacco Co FZE
  • BMJ Industries
  • The Independent Tobacco
  • Van Erkoms TabakkePty Ltd.