North America Poultry Feed Additives Market: By Additive Type (Vitamins, Antioxidants, Amino Acids, Enzymes, Mycotoxin Detoxifiers, Prebiotics, Probiotics, Postbiotics, Phytogenic, Feed Acidifiers, Organic Acids, Essential Oils, Flavors and Sweeteners, Pigments, Binders, Minerals, Trace Minerals, Antibiotics), By Source (Natural, Synthetic), By Form (Dry, Liquid) and By Country 

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North America Poultry Feed Additives Market size was valued at USD 4,799.18 million in 2023 and grew at 3.73% CAGR over the historical years (2019 - 2023). The North America Poultry Feed Additives Market is projected to reach USD 6,966.98 million by 2030 at a CAGR of 5.52 %. Several important advances are flooding the specialty poultry food supplement market in North America. Increased awareness of the impact of feed quality on bird performance and product quality has increased interest in poultry nutrition and health, which is one of the most prominent developments. Local farmers use special feed additives to promote broiler growth, increase feed conversion efficiency and improve overall health. Moreover, increased investments in poultry feed due to the growing consumer demand for high-value animal products, including meat, and eggs. Regulatory agencies, including the FDA and USDA, establish specific regulations for the approval and use of feed additives in their jurisdictions. For manufacturers, navigating these regulatory requirements and maintaining compliance can be time-consuming and expensive. In addition, as the demand for natural products and animal products grows, so does the concern about artificial food additives. While guaranteeing the efficacy and safety of specific dietary supplements, manufacturers must work to meet these consumer needs.

The global poultry market witnessed growth in late 2023, although at a slightly slower pace compared to historical averages, with projections indicating a continued upward trajectory into early 2024. According to Reports, poultry and eggs emerged as the fastest-growing proteins in the animal protein market, driven by price-conscious consumers opting to "trade down" in meat type and product category choices. the global poultry production is expected to register a growth from 1.1% to 2% over the forecast years and North America Poultry Feed Additives Market has created an opportunity of USD 654.4 million from 2019 – 2023 and is expected to create an opportunity of USD 2,167.8 million during forecast period of 2024-2030.The driving factor behind this growth trend in the poultry market lies in the evolving consumer preferences and behaviours, characterized by a shift towards more affordable protein options. As consumers seek value-driven choices amidst economic uncertainties, poultry emerges as a favoured protein source, benefiting from its accessibility, versatility, and competitive pricing relative to other animal protein options. This consumer-driven demand for poultry products is expected to continue propelling growth in the North America poultry market in the foreseeable future.

North America Poultry Feed Additives Market Key Developments:
  • On September 20, 2022, BASF and Evonik entered into an agreement, granting Evonik certain non-exclusive licensing rights to Opteinics™ - BASF’s digital solution to increase understanding and reduce the environmental footprint of the feed and animal protein industries. Evonik integrates the digital ready-to-use sustainability platform Opteinics™ into its global feed consultancy services.
  • On September 14, 2023, BASF offers Product carbon footprints for ingredients portfolio in human and animal nutrition markets. Product Carbon Footprints (PCFs) such as Vitamins, Carotenoids, beverage processing polymers, feed enzymes and feed performance ingredients.
  • On April 20, 2023, ADM, a global leader in human and animal nutrition, had announced it has licensed AMOBIOME from Gnubiotics, a Swiss biotech company pioneering the use of glycopeptides that can support the microbiome and overall health. Gnubiotics' AMOBIOME ingredient is a unique class of compounds (glycopeptides) that possess properties known to support digestive health and the growth of beneficial gut bacteria.
  • On January 24, 2023, BASF and Cargill had announced their expanded cooperation, adding the United States (US) to their existing feed enzymes development and distribution agreement. Together, the two companies are committed to bringing innovative enzyme-based solutions to the market, generating distinctive value for animal feed customers.

North America Poultry Feed Additives Market Dynamics

In the poultry industry, strict government regulations and increased demand for poultry should create new opportunities for feed supplement manufacturers. However, new feeding strategies and methods can benefit poultry farmers by providing better food conversion rate. In particular, as regulations on antibiotic growth promoters and medicinal antibiotics become more stringent and the importance of nutrition in maintaining gut health in birds, the demand for gut health products such as postbiotics, prebiotics will increase & optimize poultry performance and productivity Incorporation of new technologies, such as artificial intelligence (AI), into the food production process that should improve the quality of foods For the health and well-being of the chicken. Investing in technologies that enable precision formulation and data-driven decision-making will enhance production efficiency, ensuring each animal receives tailored nutrition to maximize its potential. As the poultry market advances, a steadfast commitment to improving health and welfare through innovative nutrition strategies is poised to be a key driver of growth and sustainability.

Burgeoning the prevalence of poultry diseases like Newcastle Disease and Avian Influenza, recent outbreaks of High Pathogenic Avian Influenza (HPAI) in Europe and Asia have intensified concerns within the industry, impacting production levels significantly. The poultry market faces a formidable challenge in safeguarding flocks against pandemics, necessitating stringent measures such as rigorous biosecurity protocols. Moreover, the adoption of categorization strategies, which allow for the export of chicks and eggs from designated disease-free farms or 'compartments' during outbreaks, becomes crucial for maintaining continuity in the supply chain amidst regional or national disease occurrences. Additionally, despite projections from the U.S. Department of Agriculture (USDA) indicating a potential decrease in corn and soybean meal prices, the poultry industry faces uncertainties regarding feed costs due to external factors of raw materials. Adoption of innovative technologies and strategies to optimize feed formulations and production processes, poultry feed companies can enhance efficiency, meet the rising demand for poultry products, and seize growth opportunities in the dynamic poultry feed market landscape. Moreover, Feed additives that enhance feed conversion ratios and elevate animal performance offer added value to cost-conscious poultry producers. As such, poultry producers may be willing to invest in premium products that deliver tangible benefits to their bottom line, presenting an opportunity for the poultry market to emphasize efficiency and performance optimization in poultry nutrition.

Key Features of the Reports

  • The report provides granular level information about the Market size, regional Market share, historic Market (2019-2023), and forecast (2024-2030)
  • The report covers in-detail insights about the competitor’s overview, company share analysis, key Market developments, and key strategies.
  • The report outlines drivers, restraints, unmet needs, and trends that are currently affecting the Market.
  • The report tracks recent innovations, key developments, and start-up details that are actively working in the Market.
  • The report provides a plethora of information about Market entry strategies, regulatory framework, and reimbursement scenarios.

North America Poultry Feed Additives Market Segmentation

By Additive Type
  • Vitamins
  • Antioxidants
  • Amino Acids
  • Enzymes
  • Mycotoxin Detoxifiers
  • Prebiotics
  • Probiotics
  • Postbiotics
  • Phytogenic
  • Feed Acidifiers
  • Organic Acids
  • Essential Oils
  • Flavors and Sweeteners
  • Pigments
  • Binders
  • Minerals
  • Trace Minerals
  • Antibiotics
By Source
  • Natural
  • Synthetic
By Form
  • Dry
  • Liquid

Frequently Asked Questions

The North America Poultry Feed Additives Market was valued at USD 4,799.18 million in 2023 and is projected to reach USD 6,966.98 million by 2030, growing at a CAGR of 5.52 %.

This growing trend in the poultry industry is primarily due to changing customer choices and behaviors, which are marked by a move toward more reasonably priced protein options. For the foreseeable future, the global poultry industry is anticipated to continue growing due to consumer demand for poultry products.

Postbiotics are in high demand in the poultry feed additive market because they help boost the growth of good bacteria in the gut and lower the levels of harmful bacteria like Salmonella and Campylobacter. Postbiotics also help to promote the food safety of poultry by modulating immunity and priming the innate immune response. Overall, the benefits of the postbiotic lead to development prospects and innovation in the business, making it a prominent trend.

The United States is the largest feed additive market in North America, accounting for 93.45% in 2023. The country was valued at USD 4,482.9 billion in 2023 and is expected to grow at a CAGR of 5.44% during the forecast period. 6.4738 billion people by 2030, the country is driving by consumer demand for poultry products is expected to continue to drive growth in the global poultry market in the future.

  • Phirbro Animal Health
  • Elanco Animal Health Inc.
  • Archer Daniels Midland Co. (ADM)
  • BASF SE
  • Cargill, Inc.
  • Novozymes AS
  • Nadlex Animal Nutrition
  • Korveda
  • Probiotech International
  • Kemin Industries Inc

Adjacent Markets