- Paper,
- Form,
- Plastic,
- Glass,
- Metal
Promotional Packaging Market size is valued at USD x million in 2022 and is poised to grow at a CAGR of 6.5% from 2023 to 2029. The global market provides a detailed overview of the market, and that has been segmented by material, application, and the end-user. The promotional packaging market has been segmented into paper, form, plastic, glass, and metal by material. The paper segment is likely to be the largest and fastest-growing segment in terms of products. Based on application, the promotional packaging is segmented into Food & Beverages, Personal care, Pharmaceuticals, Electronics, Automotive, and Others. Among these, the Food & Beverages segment is predicted to register the fastest growth rate during 2022-2028. Based on the end-user, the promotional packaging market is segmented into Hypermarket, Supermarket, Departmental stores, Speciality stores, Convenience stores, and Others. According to precision business insights, hypermarkets and supermarkets are expected to hold the most significant share in the forecast period.
Promotional Packaging Market Key Developments:
Study Period
2024-2030Base Year
2023CAGR
6.5%Largest Market
Asia-PacificFastest Growing Market
North America
The market is driven by promotional packaging, which gives more miniature packs more visibility and improves the product's aesthetics, increasing the product's real shelf presence. Promotional bags are increasingly being utilized to drive market share in high-competition categories such as packaged goods and personal care.
By Material Type
By Application
By End User
The Promotional Packaging Market is projected to expand at a CAGR of 6.5% during the forecast period.
The major players in the global promotional packaging market are Menasha Packaging Company, DS Smith, Sonoco Products Company, Smurfit Kappa Display, International Paper, Georgia-Pacific LLC, WestRock Company, FFR Merchandising Felbro, etc.
North America is the fastest-growing region for Promotional Packaging Market
1. Executive Summary |
2. Global Promotional Packaging Market Introduction |
2.1. Global Promotional Packaging Market Taxonomy |
2.2. Global Promotional Packaging Market Definitions |
2.2.1. By Material |
2.2.2. By Application |
2.2.3. By End User |
2.2.4. By Region |
3. Global Promotional Packaging Market Dynamics |
3.1. Drivers |
3.2. Restraints |
3.3. Opportunities/Unmet Needs of the Market |
3.4. Trends |
3.5. Global Promotional Packaging Market Dynamic Factors - Impact Analysis |
3.6. Global Promotional Packaging Market Competition Landscape |
4. Global Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 |
4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) |
4.3. Market Opportunity Analysis |
5. Global Promotional Packaging Market, By Material, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.1. Paper |
5.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.1.3. Market Opportunity Analysis |
5.2. Form |
5.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.2.3. Market Opportunity Analysis |
5.3. Plastic |
5.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.3.3. Market Opportunity Analysis |
5.4. Glass |
5.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.4.3. Market Opportunity Analysis |
5.5. Metal |
5.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
5.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
5.5.3. Market Opportunity Analysis |
6. Global Promotional Packaging Market, By Application, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.1. Food & Beverages |
6.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.1.3. Market Opportunity Analysis |
6.2. Personal care |
6.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.2.3. Market Opportunity Analysis |
6.3. Pharmaceuticals |
6.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.3.3. Market Opportunity Analysis |
6.4. Electronics |
6.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.4.3. Market Opportunity Analysis |
6.5. Automotive |
6.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.5.3. Market Opportunity Analysis |
6.6. Others |
6.6.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
6.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
6.6.3. Market Opportunity Analysis |
7. Global Promotional Packaging Market, By End User, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.1. Hypermarket |
7.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.1.3. Market Opportunity Analysis |
7.2. Supermarket |
7.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.2.3. Market Opportunity Analysis |
7.3. Departmental stores |
7.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.3.3. Market Opportunity Analysis |
7.4. Specialty stores |
7.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.4.3. Market Opportunity Analysis |
7.5. Convenience Store |
7.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.5.3. Market Opportunity Analysis |
7.6. Others |
7.6.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
7.6.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
7.6.3. Market Opportunity Analysis |
8. Global Promotional Packaging Market Forecast, By Region, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.1. North America |
8.1.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.1.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.1.3. Market Opportunity Analysis |
8.2. Europe |
8.2.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.2.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.2.3. Market Opportunity Analysis |
8.3. Asia-Pacific |
8.3.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.3.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.3.3. Market Opportunity Analysis |
8.4. Latin America |
8.4.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.4.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.4.3. Market Opportunity Analysis |
8.5. Middle East and Africa |
8.5.1. Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
8.5.2. Year-over-Year (Y-o-Y) Growth Analysis (%) and Market Share Analysis (%) |
8.5.3. Market Opportunity Analysis |
8.6. Global Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Region, 2023 - 2029 |
9. North America Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
9.1. Material Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
9.1.1. Paper |
9.1.2. Form |
9.1.3. Plastic |
9.1.4. Glass |
9.1.5. Metal |
9.2. Application Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
9.2.1. Food & Beverages |
9.2.2. Personal care |
9.2.3. Pharmaceuticals |
9.2.4. Electronics |
9.2.5. Automotive |
9.2.6. Others |
9.3. End User Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
9.3.1. Hypermarket |
9.3.2. Supermarket |
9.3.3. Departmental stores |
9.3.4. Speciality stores |
9.3.5. Convenience Store |
9.3.6. Others |
9.4. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
9.4.1. USA |
9.4.2. Canada |
9.5. North America Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Country, 2023 - 2029 |
9.6. North America Promotional Packaging Market Dynamics Trends |
10. Europe Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
10.1. Material Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
10.1.1. Paper |
10.1.2. Form |
10.1.3. Plastic |
10.1.4. Glass |
10.1.5. Metal |
10.2. Application Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
10.2.1. Food & Beverages |
10.2.2. Personal care |
10.2.3. Pharmaceuticals |
10.2.4. Electronics |
10.2.5. Automotive |
10.2.6. Others |
10.3. End User Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
10.3.1. Hypermarket |
10.3.2. Supermarket |
10.3.3. Departmental stores |
10.3.4. Speciality stores |
10.3.5. Convenience Store |
10.3.6. Others |
10.4. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
10.4.1. Germany |
10.4.2. UK |
10.4.3. France |
10.4.4. Spain |
10.4.5. Italy |
10.4.6. Russia |
10.4.7. Rest of Europe |
10.5. Europe Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Country, 2023 - 2029 |
10.6. Europe Promotional Packaging Market Dynamics Trends |
11. Asia-Pacific Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
11.1. Material Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
11.1.1. Paper |
11.1.2. Form |
11.1.3. Plastic |
11.1.4. Glass |
11.1.5. Metal |
11.2. Application Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
11.2.1. Food & Beverages |
11.2.2. Personal care |
11.2.3. Pharmaceuticals |
11.2.4. Electronics |
11.2.5. Automotive |
11.2.6. Others |
11.3. End User Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
11.3.1. Hypermarket |
11.3.2. Supermarket |
11.3.3. Departmental stores |
11.3.4. Speciality stores |
11.3.5. Convenience Store |
11.3.6. Others |
11.4. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
11.4.1. China |
11.4.2. India |
11.4.3. Japan |
11.4.4. ASEAN |
11.4.5. Australia & New Zealand |
11.4.6. Rest of Asia-Pacific |
11.5. Asia-Pacific Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Country, 2023 - 2029 |
11.6. Asia-Pacific Promotional Packaging Market Dynamics Trends |
12. Latin America Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
12.1. Material Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
12.1.1. Paper |
12.1.2. Form |
12.1.3. Plastic |
12.1.4. Glass |
12.1.5. Metal |
12.2. Application Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
12.2.1. Food & Beverages |
12.2.2. Personal care |
12.2.3. Pharmaceuticals |
12.2.4. Electronics |
12.2.5. Automotive |
12.2.6. Others |
12.3. End User Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
12.3.1. Hypermarket |
12.3.2. Supermarket |
12.3.3. Departmental stores |
12.3.4. Speciality stores |
12.3.5. Convenience Store |
12.3.6. Others |
12.4. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
12.4.1. Brazil |
12.4.2. Mexico |
12.4.3. Rest of Latin America |
12.5. Latin America Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Country, 2023 - 2029 |
12.6. Latin America Promotional Packaging Market Dynamics Trends |
13. Middle East and Africa Promotional Packaging Market Analysis, 2018 - 2022 and Forecast, 2023 - 2029 (Revenue, USD Mn) |
13.1. Material Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
13.1.1. Paper |
13.1.2. Form |
13.1.3. Plastic |
13.1.4. Glass |
13.1.5. Metal |
13.2. Application Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
13.2.1. Food & Beverages |
13.2.2. Personal care |
13.2.3. Pharmaceuticals |
13.2.4. Electronics |
13.2.5. Automotive |
13.2.6. Others |
13.3. End User Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn), Y-o-Y Growth (%) and Market Share (%) |
13.3.1. Hypermarket |
13.3.2. Supermarket |
13.3.3. Departmental stores |
13.3.4. Speciality stores |
13.3.5. Convenience Store |
13.3.6. Others |
13.4. Country Analysis 2018 - 2022 and Forecast 2023 - 2029 by Revenue (USD Mn) Y-o-Y Growth (%) and Market Share (%) |
13.4.1. Gulf Cooperation Council (GCC) Countries |
13.4.2. South Africa |
13.4.3. Rest of MEA |
13.5. MEA Promotional Packaging Market - Opportunity Analysis Index, By Material, Application, End User, and Country, 2023 - 2029 |
13.6. MEA Promotional Packaging Market Dynamics Trends |
14. Competition Landscape |
14.1. Strategic Dashboard of Top Market Players |
14.2. Company Profiles (Introduction, Financial Analysis, Key Materials, Key Developments, Strategies, and SWOT Analysis) |
14.2.1. DS Smith |
14.2.2. FFR Merchandising Felbro, Inc. |
14.2.3. Georgia-Pacific LLC |
14.2.4. International Paper |
14.2.5. Menasha Packaging Company, LLC |
14.2.6. Smurfit Kappa Display |
14.2.7. Sonoco Products Company |
14.2.8. WestRock Company |
15. Research Methodology |
16. Key Assumptions and Acronyms |